Polling StationPurpose

The purpose of this study is to uncover the perspectives of young adults born in the birth range of 1995 through 2001 about U.S. politics.

Study Hypothesis

This is a mixed-methods research study designed to uncover the perspectives of those born 1995-2001 on U.S. politics today, including better understanding their possible voting behaviors, opinions of the political system and critical issues, political ideologies, and news consumption.

Background Information

For more than a decade, a great focus has been placed on how to better understand and work with Millennials, those born from 1982 to 1994 (Strauss & Howe, 1990). But, a new generation has emerged into young adulthood. Generation Z is comprised of those born from 1995-2010, and are characterized as being entrepreneurial, innovative, and responsible (Seemiller & Grace, 2016). Although some characteristics may look similar to the Millennial Generation, Generation Z possesses a whole new set of attributes and experiences that shape what they believe about the world and how they may engage in the U.S. political system. And, given that a large share of young people today identify as independent (Seemiller & Grace, 2019), their perceptions and behaviors may be less anticipated. With the upcoming 2020 election, we aim to uncover the perspectives of the voting-aged segment (those born 1995-2001) of those in Generation Z on politics today, including better understanding their possible voting behaviors, opinions of the political system and critical issues, political ideologies, and news consumption.

  • Seemiller, C. & Grace, M. (2019). Generation Z: A century in the making. London: Routledge.
  • Seemiller, C. & Grace, M. (2016). Generation Z goes to college. San Francisco: Jossey-Bass.
  • Strauss, W. & Howe, N. (1990). Generations: The history of America‚Äôs future. New York: William Morrow.

How The Study Will Be Conducted

In this study, survey participants will be recruited through personal and professional networks who will be asked to share the survey information and link with prospective participants. In addition, participants will be recruited through direct positing on the social media sites, websites, and in emails. Subjects will be asked to anonymously provide their perspectives and opinions through both forced-choice and open-ended questions in an online survey housed in Qualtrics through Wright State University. Because this study is only about a specific segment of Generation Z students (those born 1995-2001), only those who fall in this birth range will be eligible for this study. There will be a screening question at the beginning of the survey to determine those who meet the qualifications. Once data is collected, it will be analyzed both quantitatively and qualitatively by both investigators. The survey should take approximately 15 minutes to complete during only one time period.

Click here for a copy of the Wright State University IRB approval letter.

Take the survey (if you were born 1995-2001) or share with eligible participants:

LINK TO THE SURVEY